About this episode

My guess this week is Borya Shakhnovich, co-founder and CEO of airSlate. AirSlate is a no-code business automation platform. The term ‘no-code’ is incredibly popular right now, and to be honest, I think it is completely misunderstood. I mean there is an actual startup out there that has ads speaking about being able to build another Airbnb platform using no-code. It only takes some preliminary research to know that claim is a bit of an overstatement. Well in Borya’s episode, we discuss what no-code is; what are the limitations and even what economic shifts can no code platform like airSlate bring to the world.

In this episode, you'll hear:

  • He shares how his lifelong desire to work on something that had a real impact in the world led him to founding airSlate.
  • He shares how important marketing is for a company, as it isn’t true that ‘if you build it they will come’. With this he combined his first company’s marketing platform with pdfFiller’s product. With this they grew the business to 80 million users, with 30 million monthly users and bootstrapped it to 18 million and then got 40 million in Series A investment.
  • airSlate was launched in 2020 at the start of the pandemic under the same company as pdfFiller. Borya wanted to cut the costs of API and management for small businesses without making them write code.
  • airSlate creates hundreds of different bots that can do an array of possibilities to cut down on time and money without writing a single line of code.
  • He shares how he believes technology that creates an economy upon its platform always wins.

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Ember Give Away: https://mailchi.mp/thestartupstory/ember

airSlate: https://www.airslate.com/

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Episode transcript

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June 08 2021
Borya Shakhnovich, co-founder and CEO of airSlate

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