When it comes to website analytics we all tend to think about the basics. How we acquired the site visitor. How the site visitor left, and did they buy anything or opt-in to your newsletter. Yet, there is still so much to discover between those two data points. That is where my guest this week comes in, Danny Wajcman is the co-founder of Lucky Orange and his SaaS solution gives you everything you need to know about how your site visitors use your website.
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My guest this week is Danny Wajcman, co-founder of Lucky Orange. For those that might not be aware of Lucky Orange, this episode will be an absolute treat for you because Lucky Orange is one of the most dynamic website analytic tools available to help you truly optimize the customer journey to increase your conversion.
Most people think of Google Analytics when it comes to website analytics, but Lucky Orange fills some in the gaps that Google Analytics doesn’t address. Google Analytics is phenomenal at telling us how a site visitor comes to our site and how they leave our site, but Lucky Orange informs us on their entire journey across our site. Lucky Orange is truly a powerful tool for conversion analytics.
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